Microsoft Updates Bing with New Entertainment Content

June 30th, 2010

Microsoft decision engine Bing has undergone some recent updates which make the site more entertainment friendly. It provides several different features which work simply by putting in a search query from the home page.

The massive update provides plenty of great resources for those who enjoy entertainment related information and resources. The update to Bing includes:
Television – Hulu, CBS and Viacom have partnered with Bing to provide television episodes and videos that play straight through Bing. This collection of videos surmounts to over 20,000 episodes of television content and is growing every day.

The amount of video entertainment is only starting there as more plans on adding more networks as well as other supported video feeds as well.

Bing Gaming – As many as 100 casual games are now available free of charge or membership through Bing which allows users to have some great fun with their own one player game or with a randomized partner online. Cheat codes for hardcore gamers are also provided through the advanced Bing search for those who wish to play more than games on a browser.

Music Entertainment – Zune Music directly within Bing is now available. Searching for Lyrics to over 5 million tracks that are provided through Bing is easy to do. Music discovery is even easier now that users of Bing can provide 30 second samples of each and every song cataloged through the Bing databases.

Along with the entertainment content update, Bing runs faster than ever and can provide results on everything you need to make a decision on. Microsoft is trying to outdo Google by providing new resources and several features that are not provided by other search engines. There is still plenty of improvements that Bing has in store for the next series of updates.

Microsoft is moving aggressively towards trying to be an entertainment portal, but the problem remains is that the experience is fragmented. There is Bing, Zune, Xbox 360, Kinect, Windows, Windows Mobile, and I am sure some more other products that have similar features. The problem Microsoft has is a usability one. I want to be able to go seamlessly from one to the other to the other. When I am done gaming on my Xbox I want it to show on my Windows desktop so I can resume playing there. If I am playing on my Zune and I quit it syncs up and I can play at Bing, etc. Microsoft has a lot of work to do in this regard and it will be interesting to see what happens in the future.

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